Privacy Notice
This notice explains what personal data Novaprint collects when you visit this site or request information from us, what we use it for, who we share it with and how you can exercise your rights over it.
1. Who is responsible for your data
Novaprint, S. de R.L. de C.V., with its address at Calvario #7, Col. Tlalpan Centro, C.P. 14000, Tlalpan, Mexico City, is responsible for processing the personal data you provide to us through this site and the contact channels published on it.
We process your data in accordance with the Federal Law on the Protection of Personal Data Held by Private Parties (Ley Federal de Protección de Datos Personales en Posesión de los Particulares), published in the Official Gazette of the Federation on March 20, 2025, and with the principles set out in that law: lawfulness, consent, notice, quality, purpose, loyalty, proportionality and accountability.
This notice covers the information we collect through this website, its information request forms and the phone numbers and email addresses published here. It does not cover the practices of other companies whose sites you may reach from ours.
2. What personal data we process
We collect the following categories of data. The examples describe what we actually ask for, not everything the law would allow us to ask for.
| Category | What it includes | When we collect it |
|---|---|---|
| Identification and contact | Name, the company you represent, email, phone number with country code and the country where you operate. | When you send an information request or write to us. |
| Business information | The product and industry you are interested in, the options or combination you selected in the catalog, estimated volume, timelines and the content of the message you send us. | When you send an information request. |
| Transaction data | Your company's billing details, delivery address, contact details of the staff involved in the order and the history of quotes and purchases. | Only if your request moves on to a formal quote or an order. |
| Site activity | IP address, cookie identifiers, pages you viewed, the site or campaign you came from, browser and operating system. | Automatically, depending on the cookies you allow. |
| Approximate location | City or region estimated from your IP address and the country you enter in the form. | Automatically. We do not collect precise location. |
We do not ask for or need your CURP (Mexican population registry code), your official ID, your bank account numbers or your card details to handle an information request through this site.
3. Where we get your data
- Directly from you, when you fill out an information request form, call us, email us or visit us at a trade show, exhibition or industry event.
- Automatically from your device, through cookies and similar technologies, under the terms of our cookie policy.
- From our measurement and advertising providers, who tell us how you reached the site and whether a campaign led to your visit.
- From publicly available sources that are lawfully available, such as business directories and public registries, when we need to confirm the details of the company you represent.
4. What we use your data for
The following purposes are necessary for the relationship you start with us. Without them we cannot serve you.
- Answering your information request and preparing the quote you ask for.
- Contacting you by email or phone to clarify the technical requirements of your packaging.
- Managing the sale, production, quality control, logistics and delivery of the products you order from us.
- Issuing invoices and meeting the tax, accounting and contractual obligations arising from the transaction.
- Handling warranties, returns, claims and after-sales service.
- Identifying you as a customer or prospect and keeping your business record up to date.
- Protecting the site and its forms against automated submissions, fraud and abuse.
- Complying with requests from competent authorities and defending Novaprint's rights where the law allows.
If at any point you apply for credit, your data may be checked by the entities authorized to review your credit information. That check is recorded in the corresponding credit application and requires your express authorization in that document.
5. Purposes you can refuse
These purposes are not necessary to handle your request. They help us keep you informed and improve what we do, and you can refuse them without affecting the service you receive.
- Sending you information about our products, printing capabilities, certifications and industry news.
- Inviting you to trade shows, exhibitions, plant visits and technical sessions.
- Producing aggregate statistics and measuring the results of our campaigns to better direct our investment.
How to opt out
Write to us at recepcion@novaprint.com.mx with the subject line I do not want marketing communications and tell us the email address or phone number you want removed. You can also use the unsubscribe link included in every marketing email. The removal takes effect within five business days at most.
6. Sensitive personal data
The law considers sensitive the data relating to racial or ethnic origin, health status, genetic information, religious, philosophical or moral beliefs, union membership, political opinions and sexual preference.
Novaprint does not collect sensitive data through this site and does not need it to handle your request. Please do not include it in the message field or in the files you send us. If, due to the nature of an employment or contractual relationship, processing sensitive data ever became essential, we will ask for it separately and obtain your express written consent.
7. Who we share your data with
We do not sell your personal data, we do not trade it and we do not give it to third parties so they can send you their own advertising. We share it only with those who need to see it so we can serve you, and always with the minimum information necessary.
- Our offices and representatives abroad, when your request relates to a country served from there. See section 8.
- Hosting and site infrastructure providers, which receive and store your form submission on our behalf.
- Google, for tag management, site measurement and measurement of our campaigns, under the terms of the cookie policy.
- Meta Platforms, to measure the results of our campaigns on Facebook and Instagram, if you allowed marketing cookies.
- Transport and logistics companies, when we need an address and a contact to deliver an order.
- Professional advisors, such as accountants, auditors, insurers and lawyers, when reasonably necessary.
- Competent authorities, when there is a legal obligation, a well-founded request or the need to protect rights, property or people's safety.
Our providers act on Novaprint's behalf and are contractually bound to process your data only for the purposes described here and to maintain the security measures required by law.
8. Transfers to our offices abroad
Novaprint serves Mexico, the United States, Central America, the Spanish-speaking Caribbean and South America. When your request relates to a market served from another office, we share it with the office that can respond to you: Novaprint do Brasil in Brazil, Pharmaprint in Guatemala, Nokra in Peru and our representation center in El Salvador.
That transfer is necessary to fulfill the legal relationship you start with us, is limited to the data essential to serve you and binds the recipient to process it in accordance with this privacy notice. If you prefer your request to be handled only from Mexico, say so in your message or write to us at the email in section 20.
In addition, the law allows us to transfer data without your consent when a legal provision or treaty provides for it, when the data comes from publicly available sources, when it has undergone a prior dissociation procedure, when the transfer is necessary to fulfill obligations arising from our relationship with you, when there is an emergency that could harm a person or their property, when a competent authority orders it and when it is necessary to establish or defend a right in court proceedings.
9. Cookies and measurement technologies
This site uses first-party and third-party cookies to work, to understand in aggregate how it is used and to measure our campaigns. Nothing optional loads before you choose: the statistics and marketing categories are denied by default.
Details of each cookie, its purpose and its duration are in the cookie policy, where you can also change your choice at any time. The same link appears in the footer of every page.
10. Calls and emails about your request
When you leave us your phone number and email in an information request, you understand that our sales team will contact you through those channels to handle that request. That communication is part of the service you asked for, it is not advertising, and you can ask us to stop it at any time.
Strictly marketing communications, such as news, invitations and promotions, fall under the purposes in section 5 and you can refuse them separately without losing service on your request.
11. Your ARCO rights
As the data owner you have four rights, known as ARCO rights:
- Access. Knowing what data of yours we hold, where we got it, what we use it for and who we share it with, and obtaining a copy.
- Rectification. Asking us to correct data that is incomplete or inaccurate.
- Cancellation. Asking us to delete your data from our records, with the exceptions the law allows, such as files we must keep for tax, commercial or warranty obligations.
- Opposition. Asking us to stop using your data for a specific purpose when you have a legitimate reason to do so.
Exercising any of these rights is free and cannot result in a refusal of service, a different price or a lower quality of service.
12. How to exercise your ARCO rights
Send your request to recepcion@novaprint.com.mx, or submit it in writing at Calvario #7, Col. Tlalpan Centro, C.P. 14000, Tlalpan, Mexico City, Monday to Friday on business days from 9:00 a.m. to 1:00 p.m. and from 3:30 p.m. to 5:00 p.m.
What your request must include
- Your name and a postal or email address where we can reply to you.
- A copy of a valid official ID proving your identity. If you are acting as a representative, the document proving that representation.
- A clear description of the data over which you want to exercise the right.
- The right you want to exercise and, in the case of rectification, the correction you request and the supporting documents.
- Any detail that helps us locate your information, such as the email or phone number you used to contact us.
Timeframes
We will send you our response within twenty business days at most from the date we receive your request. If the response is favorable, we will carry it out within the following fifteen business days. When the complexity of the case justifies it, these periods may be extended once for an equal period, and we will notify you of the extension and its reason before they expire.
We only use the information you send us to verify your identity and handle your request, and we will not ask you for more data than necessary to do so.
13. Withdrawal of consent
You can withdraw the consent you gave us to process your data at any time, through the same email and with the same requirements as in section 12. Please note that in some cases we will not be able to act on the withdrawal immediately, because a legal obligation or a current contract requires us to keep certain information. In those cases we will explain what data we must keep, why and for how long.
14. Limiting use or disclosure
In addition to the rights above, you can ask us to limit the use or disclosure of your data without cancelling it. The fastest way is to write to us at recepcion@novaprint.com.mx stating which use you want to limit. We record your request in our internal exclusion list and confirm in writing that it has been applied.
For cookies, you can limit their use directly from the preferences panel in the cookie policy and in the footer of every page.
15. How long we keep your data
- Requests that did not lead to a transaction: up to three years from the last contact, so we can pick up the conversation if you get in touch again.
- Customer and order files: at least five years from the last transaction, for tax, commercial and warranty obligations.
- Site and campaign measurement data: the periods stated in the cookie policy.
- Record of your cookie choice: one hundred eighty days, plus a reasonable period to show that we respected it.
When the applicable period ends, we delete the information or remove the elements that could identify you.
16. How we protect your data
We keep your data on secure media and apply administrative, technical and physical measures to prevent its loss, misuse, unauthorized access, disclosure, alteration or destruction. These include encryption of information in transit, access controls that limit who on our team can view a file and the contractual requirement that our providers apply equivalent measures.
No means of transmission or storage is completely secure, so we cannot guarantee absolute security. If a breach significantly affecting your data occurred, we would inform you and notify the authority as required by law.
17. Minors
This site and our products are intended for businesses and the people who represent them. They are not intended for minors and we do not knowingly collect data from minors. If you believe a minor has provided us with personal information, write to us and we will delete it.
18. Links to third-party sites
Our site links to platforms and profiles we do not control. This notice does not cover what those third parties do with your information, so we recommend reviewing their own policies before giving them any data.
19. Changes to this notice
We may modify this privacy notice to adapt it to new products or services, changes in our practices, new tools or legal provisions. We will always publish the current version on this page and update the date shown at the top.
When a change substantially affects how we use the data you have already given us, we will announce it on this site before it takes effect and, if the law requires, notify you by email. We suggest checking this page from time to time.
20. Contact and authority
For any questions about this notice or the processing of your data, or to exercise your rights:
- Email: recepcion@novaprint.com.mx
- Phone: +52 (55) 5544 2893
- Address: Calvario #7, Col. Tlalpan Centro, C.P. 14000, Tlalpan, Mexico City
If you believe your right to personal data protection has been violated, or that our response involved conduct contrary to the law, you may contact the Secretaría Anticorrupción y Buen Gobierno (Ministry of Anti-Corruption and Good Governance), the competent authority on the matter.
By providing your personal data through any of the channels on this site, you confirm that you have read this privacy notice and consent to its processing for the necessary purposes described in section 4.